Getting past the call screeners and gatekeepers without wasting too much time is a great challenge for top business Lead Generation companies like The Global Associates in order to get in touch with the desired decision makers. These top executives have a thousand fires of their own to put out every day, they develop a natural aversion to the unsolicited sales calls and salespersons, and make it very challenging for business lead generation companies by putting up several layers of barriers around themselves.
One must devise effective ways to deal with these call screeners who are experienced people and can easily smell a rat. The success of business lead generation companies lies in reaching out to the decision makers slipping past the gatekeepers quickly and effectively. Following are a few tips to achieve this objective.
- Never call without doing your homework
If you make a call without doing a thorough research about the decision maker and their organization, you are only wasting your time. Your lack of knowledge about the correct name or designation of the desired person will be enough to make a call screener suspicious, they won’t take much time in blocking you out. Never call without having the exact details of the decision maker.
- Always be honest with them
Honesty is always the best policy while dealing with the experienced call screeners. They will easily recognize people trying to bluff their way through. If you are caught lying, that will be the end of the road for you. Tell them honestly the purpose of your call and try to convince that their organization stands to gain from your association. Change your attitude to behave as a problem solver, not as a greedy sales person.
- Always be polite and courteous
Never be rude to the call screeners, they are merely performing their duty. Be polite and courteous and try to convince them patiently about the merits of your products or services for their companies.
Business lead generation companies constantly strive hard to help their clients meet the desired decision maker face to face. You must devise ways to effectively deal with the gatekeepers to achieve this objective without wasting too much time.