September 12, 2013
B2B lead generation: Making it big (contd.)
Continuing from the previous post… Telemarketing is often looked down at, as a B2B lead generation medium. However, there’s no denying the fact that with…
August 23, 2013
Ways to make B2B telemarketing work. Ethically.
With legal guidelines making things all the more difficult for companies that used B2B telemarketing to get more business, the situation is not looking too…
June 18, 2013
B2B Telemarketing: Tips to make it work (contd.)
Defining the target market is also an important aspect of effective B2B telemarketing, because one can only go so far by pitching the right product…
June 17, 2013
B2B telemarketing: Tips to make it work
The next step for effective B2B telemarketing is to work on one’s proposition. Simply put, there are many competitors in the same line of business,…
