One of the most challenging aspects of the job of a B2B lead generation company is to convince or get past the call screeners. Due to their natural aversion to the sales people, the decision makers put up many layers of gatekeepers around themselves, for them every single minute is important and any unsolicited call…
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B2B lead generation outsourcing vendors can be a valuable asset for a sales organization, but they can hurt their client’s prospects if they lack professionalism. If, for example, they fail to make a good impression during an appointment setting call, they do more harm than good by losing a golden opportunity of bringing their client…
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Despite all the latest technologies and innovative methodologies being used today, B2B lead generation in India is ultimately all about having conversations with people. You approach a prospect with the objective of forming a mutually beneficial relationship, and the foundation of this relationship is a productive, energetic conversation that takes place between the two of…
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Often the employees of a B2B lead generation company feel over-pressured due to the unrealistic goals that seem unattainable despite their best efforts. There is a feeling that the management of the B2B lead generation company is deliberately setting such high goals to constantly keep them on their toes. However, this is never the case…
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The most frustrating experience for any B2B lead generation company is to come across a prospect who turns out to be “not interested” after they have invested a huge amount of time on the lead. The first impulse in such a situation is to curse your luck and move on to another more promising lead.…
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B2B lead generation outsourcing is an excellent idea for improving your business inflows, however, there is always a scope for improving the process and thus your net profits. One basic fault during the process of hiring a B2B lead generation outsourcing firm is that you tend to isolate the lead generation process from the sales…
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Appointment setting is an essential component for enhancing B2B lead generation in India, it provides you an opportunity to come face to face with the decision makers. However, contrary to what many sales people believe, appointment setting is not an opportunity in itself, it only gives you a chance to explore if an opportunity exists.…
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An uncertain economy and lack of decisive policy measures have made B2B lead generation in India a tough task that needs a new perspective in addition to using new techniques and innovative technologies. Most sales organizations still fail to understand that the business scenario has undergone a metamorphosis in the recent decades and enhancing B2B…
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Often the sales people working at a B2B lead generation company tend to think that the business leads for their industry are unique in characteristics and require specific methods and measures. However, the truth is that irrespective of the industry or approach a B2B lead generation company adopts any quality sales lead requires two basic…
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A good script is a necessity for the success of any B2B lead generation company. Without a script it becomes almost impossible for a B2B lead generation company to provide consistency and qualification control to the whole lead generation process. Some sales persons believe in spontaneity, they consider a sales script as a mere showing-off…
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