Cold calling can be an asset for B2B lead generation companies if used properly and with careful planning. The improper use of this effective sales tool has let many B2B lead generation companies down when it could have helped them boost their business and enhance their profit margins. Cold calling is a maligned art that…
DetailsOne of the toughest challenges for B2B lead generation outsourcing companies is to get past the multiple layers of gatekeepers in order to reach that most important person in the organization: the decision maker. While B2B lead generation outsourcing could well be a profitable proposition, one must judge carefully the capability of the agency to…
DetailsEvery working day of a B2B lead generation company is full of instances where sales persons receive an objection and fail to counter it. This may sound like a routine affair but every time it happens, B2B lead generation company loses a promising lead without being able to close it into a deal. Handling these…
DetailsCompanies adopt new technologies and devise new strategies to enhance B2B lead generation in India, however, certain myths keep going on. While the style of working has undergone a sea change over the past few decades, the old concepts still cling to the mindsets of the sales professionals, acting as a roadblock when it comes…
DetailsB2B lead generation in India is all about generating leads, following them up to set appointments and then closing deals after going through the usual sales cycle. The percentage of leads that actually turn into closed deals determines how successful B2B lead generation in India actually is. Sometimes a deal closes in a jiffy, surprising…
DetailsB2B lead generation outsourcing is adopted by many organizations for making over of their sales pipelines. Just generating a lot of leads is not enough in this fiercely competitive age, B2B lead generation outsourcing can help the companies acquire a better process for their existing sales leads and a better way of working to maximize…
DetailsThe entire business scenario has changed over the past few decades and B2B lead generation companies need to adopt new innovative methods and techniques to stay ahead of their competitors. The fact is that the decision makers virtually live on the edge today with so many fires to put out, B2B lead generation companies cannot…
DetailsOne of the most peculiar problems for any B2B lead generation company is to strike a balance between creating new sales leads and managing the existing ones in the sales pipeline. It’s true that creating loads of new leads is necessary for a B2B lead generation company, yet qualifying these generic leads is equally important.…
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DetailsImproving B2B lead generation in India is not an easy task with the economy still as sluggish as ever and buyers reluctant to spend from their shoe-string budgets. However, if one follows some basic fundamentals instead of just blindly dialing hundreds of phone numbers everyday, there is still a chance of enhancing B2B lead generation…
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