Real time delivery of leads has become quite the hot topic in 2013. Offshore B2B lead generation companies are now directly connecting leads (as they come in) with their clients. The lead fee for this ‘hot transfer’ is charged when the conversation between the lead and client is initiated. And a very high number of…
DetailsWhen one talks about contact information, B2B lead generation services are sought for finding physical addresses and business emails of leads. Coming to the qualitative feedback, an increasing number of businesses are showing interests in physical addresses along with an email, going against the trend of just having an email sufficing for business communication. And…
DetailsB2B lead generation companies working on the behalf of their clients are now focusing more of their attention on understanding the buyer process and knowing how they move down the marketing and sales funnels. More closely than ever. And delivering timely & relevant content is of foremost important for such companies. As per reports, average…
DetailsHaving conversations is the essence of B2B appointment setting. However, talking at prospects is not the best way to go. For instance, one must not talk for a long time and should instead try to engage prospects in a conversation that involves an exchange of ideas and opinions. It’s important to explain who you are,…
DetailsThe concept of B2B lead generation offshoring stems from the fact that small and medium businesses are probably the most difficult audience to reach. However, they are also an extremely lucrative proposition for almost all kinds of companies in the B2B space. According to recent studies, companies are opting for B2B lead generation offshoring to…
DetailsContinuing from the previous post… Comparing the figures to marketers in North America and the UK, Australian B2B lead generation companies are more involved in content marketing. However, despite all the efforts and global trends, just about 30% marketers are happy with what they’re getting out of content marketing. The primary reason for such disappointment,…
DetailsThe demand for B2b lead generation outsourcing has been growing by leaps and bounds in recent times, with content marketing serving as one of the most lucrative opportunities to reach the TG. A recent study in Australia has shown that nearly 96% marketers are using content as a channel to generate leads. However, only 29%…
DetailsIt’s not new for businesses to resort to B2B appointment setting for generating sales. However, it is rare for them to succeed at this endeavor because everyone’s doing it, which means it’s very difficult for everyone. However, there are certain tactics that can be used to get better success. The first among this series of…
DetailsContinuing from the previous post… Having a ‘wow’ offer might not always be possible for B2B appointment setting, but it’s all the more necessary that telecallers at least have one talking point as their opening pitch. The first appointment objections are going to be raised during the first call itself (or maybe for the next…
DetailsContinuing from the previous post… Telemarketing is often looked down at, as a B2B lead generation medium. However, there’s no denying the fact that with a targeted list, it can work wonders for any business. Particularly when one is talking about targeting a known audience, adding telemarketing as a component of the overall mix (which…
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