The trend of using social media for B2B lead generation is a really interesting phenomenon that one can witness at almost all kinds of organizations. One can use it for enhancing PR, building better customer relations, improving brand equity, helping SEO, and now for getting more business. However, companies involved in this practice are often…
DetailsThe ‘I accept the terms and conditions’ clause is actually a license to do a lot of things to the customer, and one of them is a boon for B2B telemarketing companies, since it allows them to utilize the legal loophole, so to speak, to share their information with partner agencies. This basically means that…
DetailsThe title of the post might have startled you, but the fact of the matter is that there are many B2B telemarketing companies that use all kinds of inappropriate means to get contact information. Now there are certainly many options like Do Not Disturb, but the fact is that there are so many ways around…
DetailsCreating a successful B2B appointment setting campaign is easier than one would choose to think. Here’s a look at some of the best tips for making it happen. As much as one would like to succeed at B2B appointment setting, there are simply too many things that can go wrong. However, there are certain basic…
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LinkedIn is a fantastic platform for sales lead generation, provided businesses know how to use it to their advantage. Here’s a glimpse at all that’s needed to make it happen. Using LinkedIn as a sales lead generation tool has benefited many organizations, and the fact of the matter is that it’s so simple to use…
DetailsB2B telemarketing is one of the most important functions for any business. Unfortunately, it’s also one of the most complicated, and one can’t afford to make mistakes. Here’s a glance at some of the winning ways. Businesses thrive on leads. Leads that can be converted to customers who buy products or services and ultimately result…
DetailsThere are many different kinds of strategies and tactics used by firms to get new business. All these can be termed under B2B lead generation, which is one of the most important aspects of business growth. Business enterprises, whether they are startups, small to medium enterprises or large firms, have the tendency to constantly be…
DetailsThere are many different kinds of strategies and tactics used by firms to get new business. All these can be termed under B2B lead generation, which is one of the most important aspects of business growth. Business enterprises, whether they are startups, small to medium enterprises or large firms, have the tendency to constantly be…
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Defining the target market is also an important aspect of effective B2B telemarketing, because one can only go so far by pitching the right product to the wrong TG. There are many cases where even the best of products or services have failed miserably just because they were being pitted in the wrong arena. So,…
DetailsThe next step for effective B2B telemarketing is to working on one’s proposition. Simply put, there are many competitors in the same line of business, and barring a few exceptions, everyone is selling the same product or service. So one needs to figure out a way in which his product can be promoted in a…
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